ON – How to Join the ON Product Testing Program and Try Shoes for Free
By: Sibele Batista on October 19, 2025 Last updated on: May 7, 2026
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👟 How to Join the ON Product Testing Program and Test Innovative Running Shoes for Free
If you are passionate about running, athletic performance, or premium sneakers, there’s a good chance you’ve already heard about ON. The Swiss sportswear brand has rapidly become one of the most popular names in the running world thanks to its innovative shoe technology, sleek design, and exceptional comfort. But what many runners and sneaker enthusiasts don’t know is that ON also offers a special product testing program that allows selected participants to test shoes for free before they officially hit the market.
For athletes, runners, and fitness lovers, this is an exciting opportunity to experience cutting-edge footwear technology while helping shape the future of ON products. The program gives testers access to prototype or pre-release shoes in exchange for honest feedback about comfort, durability, cushioning, and performance.
Whether you are an experienced marathon runner or someone who simply enjoys high-quality sneakers, participating in the ON Product Testing Program can be a fun and rewarding experience.
In this complete guide, you’ll learn how the ON testing program works, how to apply, what to expect during the testing process, and how to increase your chances of being selected. 🚀
🌟 What Is the ON Product Testing Program?
The ON Product Testing Program is an official initiative created by ON to gather real-world feedback from runners and athletes before launching new products to the public.
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Instead of relying only on laboratory testing, ON allows selected participants to wear and test shoes in everyday running and training environments. This helps the company collect authentic feedback about how the products perform under real conditions.
The goal is to improve several important aspects of the shoes, including:
✅ Comfort
✅ Cushioning
✅ Fit and sizing
✅ Stability
✅ Durability
✅ Responsiveness
✅ Traction on different terrains
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By receiving honest input from real users, ON can refine and improve products before their official release.
🏃 Why ON Running Shoes Have Become So Popular
Over the last few years, ON has become one of the fastest-growing athletic footwear brands in the world.
The company is especially known for its unique CloudTec® cushioning technology, which provides a soft landing and explosive takeoff during runs.
🔥 Main Features of ON Shoes
☁️ CloudTec Cushioning
ON shoes feature a distinctive sole structure designed to absorb impact while maintaining responsiveness.
This creates a lightweight and comfortable running experience.
⚡ Lightweight Performance
Many ON shoes combine premium cushioning with lightweight materials, making them ideal for runners seeking speed and comfort.
👟 Modern Design
Unlike some traditional running brands, ON combines athletic performance with stylish and minimalist aesthetics.
This makes the shoes popular both for sports and casual wear.
🌍 Global Running Community
ON has built a strong community of athletes, marathon runners, trail runners, and fitness enthusiasts worldwide.
Its testing program reflects this strong connection between the brand and real users.
📋 Step 1 – Sign Up for the Program
The first step to becoming an ON product tester is registering through the official ON website.
The process is usually simple but requires accurate information.
📝 Information You’ll Need to Provide
Applicants are typically asked to complete a profile including:
- Full name
- Email address
- Location
- Shoe size
- Running habits
- Preferred terrain type
- Athletic experience level
This information helps ON match testers with suitable products.
🏃 Running Habits Matter
One of the most important parts of the application is your running profile.
ON may ask questions about:
🏃 Weekly mileage
⛰ Trail running experience
🛣 Road running habits
⚡ Training frequency
🏋️ Cross-training activities
The company uses this data to select participants whose lifestyles match the intended use of the shoe being tested.
🎯 Why Honesty Improves Your Chances
Some people believe exaggerating their running experience improves their chances of being selected.
However, ON looks for a variety of tester profiles, including:
✅ Beginner runners
✅ Intermediate athletes
✅ Advanced competitors
Providing honest and accurate information helps ensure you receive products appropriate for your activity level.
📦 Step 2 – Get Selected and Receive Your Shoes
If you are selected for the testing program, ON will contact you by email.
The company will usually send:
👟 A pair of prototype or pre-release shoes
📋 Testing instructions
📅 Timeline and usage expectations
📝 Feedback forms or digital surveys
Receiving unreleased ON shoes before the general public is one of the most exciting parts of the program for sneaker enthusiasts and runners.
⏳ How Long Does the Testing Period Last?
Most ON product testing campaigns last between 4 and 6 weeks.
During this period, participants are expected to use the shoes regularly according to the testing guidelines.
This may include:
🏃 Outdoor runs
🏋️ Training sessions
🌧 Running in different weather conditions
⛰ Testing on multiple terrains
The more authentic and consistent your testing experience is, the more valuable your feedback becomes.
👟 Do Testers Keep the Shoes?
In many cases, the shoes must be returned after the testing period ends.
This is because many products are prototypes or limited pre-release samples.
However, some testing campaigns may allow participants to keep the shoes depending on the specific promotion or product launch.
Even when products must be returned, many runners consider the experience itself extremely valuable.
🧪 Step 3 – Test the Shoes Carefully
The most important part of the ON Product Testing Program is providing meaningful real-world feedback.
During the testing period, participants should pay close attention to several performance factors.
🔍 Key Areas to Evaluate
☁️ Comfort and Cushioning
How comfortable are the shoes during long runs?
Do they reduce impact effectively?
🦶 Fit and Sizing
Do the shoes fit properly?
Are they true to size?
Do they feel too narrow or too wide?
⚡ Responsiveness
How does the shoe react during movement?
Does it provide energy return and support?
🛡 Durability
How well do the materials hold up after repeated use?
Do you notice unusual wear patterns?
🌧 Performance in Different Conditions
How do the shoes perform on:
- Wet surfaces
- Pavement
- Trails
- Hills
- Long-distance runs
These observations help ON improve future product releases.
📝 Why Taking Notes Is Helpful
Keeping notes during the testing period can make your final feedback much more detailed and valuable.
You may want to track:
📅 Date of each run
🏃 Distance completed
🌡 Weather conditions
👟 Comfort observations
⚠️ Any issues noticed
The more specific your feedback, the more useful it becomes to the ON development team.
📲 Step 4 – Submit Detailed Feedback
At the end of the testing period, participants must submit their feedback through online surveys or forms provided by ON.
This is a critical part of the process.
The company relies heavily on tester insights to refine products before launch.
💡 What Type of Feedback Does ON Want?
Participants are generally asked to evaluate:
✅ Comfort
✅ Cushioning
✅ Stability
✅ Fit accuracy
✅ Breathability
✅ Overall performance
✅ Durability over time
You may also be encouraged to share:
- Positive experiences
- Problems encountered
- Suggestions for improvement
- Comparisons with previous shoes
🎯 Why High-Quality Feedback Matters
Detailed and honest feedback significantly increases your chances of being invited to future ON testing programs.
The brand values testers who provide:
✔ Thoughtful responses
✔ Clear observations
✔ Consistent participation
✔ Honest opinions
Strong feedback can help establish you as a reliable product tester.
🚀 Step 5 – Tips to Increase Your Chances of Being Selected
Because testing spots are limited, competition can be high.
Fortunately, there are several ways to improve your chances.
✅ Complete Your Profile Fully
Accurate information helps ON match you with the right products.
🌍 Stay Active With the Brand
Participating in ON community activities may help you stay engaged with the brand.
This can include:
🏃 Community runs
📱 Social media challenges
🎽 Athletic events
⚡ Respond Quickly to Invitations
Testing opportunities often fill up fast.
Checking your email regularly is important.
🧠 Provide Excellent Feedback
Participants who submit high-quality evaluations are more likely to receive future invitations.
🎁 Benefits of Joining the ON Testing Program
Even if the shoes must eventually be returned, the ON Product Testing Program offers several exciting advantages.
👟 Early Access to New Products
Participants get to experience innovative shoes before public release.
🧠 Influence Product Development
Your opinions directly contribute to improving future ON footwear.
🌍 Join a Global Running Community
The program connects runners and athletes from around the world.
🚀 Experience Advanced Running Technology
ON shoes are known for innovation, and testers experience these developments firsthand.
🌟 Final Thoughts
The ON Product Testing Program is an incredible opportunity for runners, sneaker enthusiasts, and fitness lovers to experience innovative footwear before it reaches the market.
By participating, you not only get access to premium ON running shoes for free, but you also help shape the future of the brand through real-world feedback and testing. From evaluating comfort and cushioning to testing durability and performance, your experience plays an important role in improving future releases.
Even if the shoes must eventually be returned, the opportunity to test advanced running technology before anyone else makes the experience highly valuable for athletes and sneaker fans alike.
If you’re passionate about running, athletic gear, and cutting-edge footwear innovation, joining the ON Product Testing Program may be the perfect opportunity for you.
Visit the official ON website, complete your testing profile, and stay alert for future invitations — your next pair of free ON running shoes could be just around the corner. 👟🔥
Sibele Batista
Architect and content creator focused on design, fashion, and technology.





